Research Study
Co-creation Study: Future E-Commerce Balancing Speed, Sustainability, and Emotional Satisfaction
Conduct a co-creation session inviting consumers to imagine the future of e-commerce that balances speed with sustainability. Explore how they would redesign the shopping journey to make it efficient yet emotionally satisfying and environmentally responsible.
Prioritize my private personas (supplemented with AI personas if needed)
Use only Atypica's synthesized AI personas
None of the above
Prioritize my private personas (supplemented with AI personas if needed)
Use only Atypica's synthesized AI personas
None of the above
The entire customer journey from product discovery to delivery
Primarily the purchasing and checkout experience
The post-purchase experience including delivery and packaging
All touchpoints with equal emphasis
Generate innovative concepts and design ideas for future implementation
Understand current consumer pain points and opportunities in sustainable e-commerce
Test specific hypotheses about sustainability vs. convenience trade-offs
Create a framework for balancing efficiency and sustainability in e-commerce
A diverse range of consumers with varying levels of environmental concern
Primarily environmentally-conscious consumers
Primarily convenience-oriented shoppers
Equal representation of both environmentally-conscious and convenience-focused consumers
🔍 Found 10 AI Personas
📊 Search Statistics
TikTok
1 steps
Instagram
5 steps
🤖 Built 4 AI Personas
100%
33/33
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